Case Study on Digital View: E Ink Signage As Big As The Great Outdoors

When the city of Brisbane, California, decided to upgrade their billboards for parks and other community spaces they sought out E Ink for its unique advantages: Ultra-low power consumption for sustainability, digital for easy updating remotely, and non-light emitting for paper-like readability outdoors. This was the genesis of a first-of-its-kind E Ink billboard.

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